This hybrid Product Marketing Manager role, with two days a week in the Swindon offices, is offering generous holiday, flexible benefits and a 9-day fortnight to a talented Marketing professional ready for the next step in their career. This client is a profit-for-purpose driven organisation, offering you the opportunity to assist in the production of direct and quantifiable change.
You will become an expert in the characteristics and positioning of the organisations brand, product, and services. Delivering customer focused marketing campaigns, you will maximise lead generation and brand awareness to achieve objectives that align with the organisation’s values and purpose.
Your responsibilities as Product Marketing Manager will include:
- Taking briefs and turning them into creative and innovative campaigns
- Conducting research and applying insights to develop marketing strategy that responds to customer characteristics and needs
- Monitoring and evaluating campaigns, providing insights, advice, and information on new trends and customer behaviour
- Developing and implementing multi-channel marketing plans, managing the entire process from conception to completion
- Managing the marketing budget
- Collaborating with the Marketing Team to communicate plans, objectives, campaigns, while delegating tasks and developing briefs
We would love to hear from you if you have the following:
- 2+ years’ experience in a Product Marketing or Brand role
- A membership of a Professional body (e.g. CIM, IDM) or equivalent
- Experience in managing effective marketing communications and planning
- Experience delivering project goals that target key audiences
- Confidence in using social media channels for effective marketing campaigns
- The ability to analyse data and produce plans according to its insights
- Experience of cost/budget management
The role itself…
This role offers a range of benefits in return for your work as Product Marketing Manager. With expertise in characteristics, segmentation, and targeting, you will transform briefs into campaigns that increase lead generation and awareness. Keeping an ear to the ground of new marketing trends and insights, you will assist this charitable institute in their amazing work through the creation of effective marketing campaigns. You will lead with creativity and knowledge based on data and campaign performance to create impactful marketing.
The company…
For more than the last half a century, this company has strived to make tangible change through creating the positive impact of technology on the wider community. As Product Marketing Manager, you will be producing campaigns that are increasing customers and profits that go towards an important cause while being rewarded with a range of benefits and a cohesive company environment.
How to apply…
Sound interesting? Get in touch with Michelle at Niche Recruitment today or click apply now!